Project Description
Why The Boston Group chose Alliance
The Boston Group’s client, Raytheon, often has various types of interior branding assignments that need to be carried out. They range from the installation of hallway display graphics directly imaged onto plexiglass, and the mounting of brushed metal lettering to walls, to the application of vinyl lettering onto glass.
Alliance is frequently brought into the development, production and installation phases of these assignments to manage brand integrity, and to ensure The Boston Group’s floor plans are executed with precision at each and every stage of the process.
While Alliance’s core competencies center around the print management of collateral, packaging and large format graphics, its diverse knowledge in areas such as building branding adds significant value when its clients’ require a partner with capabilities that extend beyond the norm